Disclosure

Search Insider sells link building: niche guest posts, authority links, listicle placements and digital PR, alongside SERP recovery and SEO consulting. Link building is not currently open for ordering on this site. We also publish articles, research and glossary material about search, links and AI visibility.

That is a real conflict of interest, and pretending otherwise would be worse than naming it. So: when an article touches on a service we sell, we say so in the article itself. When our research produces a finding that makes one of our own products look unnecessary, we publish it anyway. The research is only worth anything if we do.

We do not sell coverage on this site. No client has bought a mention, a link, or a favourable write-up in our editorial. Paid placement in Search Insider articles is not a product, is not for sale, and will not become one. If that changes, this page changes first.

We do not accept payment for reviews or recommendations. When we name a tool, an agency or a publisher, nobody paid for that name to appear.

We do not run advertising. No display ads, no sponsored posts, no affiliate arrangements. If we ever add affiliate links, they will be labelled on the page they appear on and noted here.

Where we publish original research (SERP studies, citation tests, AI Overview tracking) we say how the data was collected, how large the sample was, and what the method cannot tell you. Where a study was expensive to run and supports something we sell, we say that too.

Numbers on this site are measured, not estimated. If a figure is an estimate, it is labelled as one.

We do not publish client names, target URLs, or placement lists. Confidentiality goes both ways: it protects our clients' strategy, and it means we cannot use a case study to prove a point unless the client has agreed in writing.

If we get something wrong, we correct it on the page and note what changed and when. We do not quietly edit an article to make an old prediction look better.

Questions about any of this: use the contact page.